![]() We decided early on to focus on Apple operating systems, as this is where we see our strengths. It's intuitive to use and customizable to your individual needs. Whether it's a small or complex project, Merlin Project provides answers to all your questions about planning, managing and controlling your projects. If – like Leroy Merlin – you want to create a smooth and harmonious online experience, we will be happy to assist you in the implementation of our online user feedback collection tool.With our project management software, users on Mac, iPad and iPhone turn big ideas into reality in a surprisingly simple way. Clearly, we see that digital has played an important role in recent yearsĬonsidering the amount of feedback collected, it is imperative to properly analyse this data and take advantage of it. ![]() ![]() We expected to collect around 6500 feedback in November. In October 2020, we collected 4000 customer feedback items following the deployment of online surveys on our site. This – in turn makes it possible to prioritise the subsequent actions taken at Leroy Merlin. A significant impact on conversionsĪt each stage of the customer journey, it is possible to identify when the level of satisfaction is good or poor. The feedback responses collected will help identify customer frustrations, take action to improve the online user experience and therefore increase the conversion rate. Our visitors have the possibility to enter his/her level of satisfaction on a scale of 1 to 5 and depending on his/her rating, questions will be generated while remaining relevant to the rating they’ve given We use it in different places across the site.” “The metric that best meets our objectives is the CSAT (Customer Satisfaction Score) indicator. Nicolas Haese, Customer Experience Manager at Leroy Merlinįeedback obtained through Mopinion measures the levels of satisfaction or dissatisfaction of online users. For this reason, we decided to implement the Mopinion tool We found that these indicators were not necessarily suitable for (operationally) driving customer satisfaction on our website and that we could go further in collecting feedback online.
0 Comments
Leave a Reply. |